• Research, analyze products / services of businesses, analyze customers and competitors to formulate SEO strategies;
• Partner with Technical Department to build a website that supports SEO standards (or Make changes to improve SEO for the website);
• Research and build keyword set for SEO;
• Partner with the Content department of the Marketing department or manage the freelancer’s team to build SEO standard content for the website;
• Building and implementing link building strategy;
• Manage campaign costs based on budget and monthly cost estimates;
• Continuous monitoring, analysis and optimization of SEO efficiency;
• Able to build satellite and micro websites
