- Implement the Marketing strategy of the brand in charge / the job in charge according to the strategic direction of the Brand Manager.
- Organizing, implementing, checking and evaluating the effectiveness of marketing programs
- Organize market research activities of the brands in charge (Planning, selecting partners, organizing and monitoring implementation...)
- Coordinate with professional groups to organize the implementation of monthly, quarterly and annual communication plans.
- Collecting information and processing information about the market, consumers, competitors... thereby offering solutions for the marketing activities of the label.
- Periodically evaluate the effectiveness of the marketing activities of the label and propose solutions.
- Deploy the tasks as requested by the Brand Director