Work experience:
From 1 đến 3 năm cho vị trí tương đương
Gender: No gender requirement
Level: Employees
Job Description
- Job details:
Plan, implement, and optimize advertising campaigns on Google Ads (Search, Display, YouTube, Shopping, etc.) to achieve conversion and revenue goals within the allocated budget.
Monitor, analyze, and evaluate campaign performance based on key performance indicators (CTR, CPA, ROAS, etc.).
Keyword research, account structure optimization, ad content creation, and landing page design are crucial for improving campaign effectiveness.
Manage, allocate, and optimize your Google Ads advertising budget to ensure the best possible return on investment.
Collaborate with relevant departments such as creative and content to ensure project effectiveness and optimize advertising content.
Conduct market research, stay updated on the latest trends and technologies in Google Ads, and propose innovative strategies to improve advertising performance.
Prepare regular reports and propose optimal campaign strategies to superiors.
- Job requirements:
Skills/Expertise
Graduated from university with a major in Marketing, E-commerce, or related fields.
Minimum 1 year of experience working with Google Ads.
Proficient in digital marketing tools, Google Ads, Google Analytics, and other supporting tools.
Possesses analytical thinking skills for data analysis and business strategy optimization.
Pros:
Experience in performance in the e-commerce and POD fields is an advantage.
Attitude/Values
Proactive; eager to learn, diligent in research, exploration, and creativity in their work.
Skills in listening, problem-solving, and handling situations flexibly.
Clear, understandable, and professional communication skills.
Ability to work independently and strong teamwork skills.