Job Details
· Build and execute concepts to convey the message of the collection and design to customers through images.
· Carry out brand image products such as Lookbook, Campaign, Advertising Clip, etc., specifically: come up with ideas for filming, taking photos for products/collections, choosing models and locations. Choose and coordinate costumes, accessories, props with the shooting scene. Collaborate with Photographer to complete the photo set in accordance with the spirit of the product and collection...
· Perform other product-related support tasks, serving the above tasks such as accessories...
· Coordinate with Design, Production, Marketing teams to implement ideas/projects for the brand's existing and upcoming communication channels.
· Coordinate with Marketing to work with KOLs, KOCs... to promote products for each campaign.
· Collaborate with teams to conceptualize, design, and execute seasonal and event-based Window displays and collections.
· Research fashion trends each year to come up with ideas to innovate product display spaces.
· Coordinate with Marketing to come up with ideas for displaying and arranging goods, and deploying POSM at showrooms during events.