1. Market research
- Conduct market survey
- Processing survey data, reporting and archiving to document communication campaigns
- Analyze the set of keywords related to the product and brand
2. Planning for Marketing campaigns
- Deploying marketing and communication plans related to brand identity promotion, multi-channel product communication (Facebook, youtube, tiktok, google)
- Develop other plans and campaigns to attract customers and contribute to revenue growth
3. Implement Marketing Campaigns
- Directly carry out the activities planned in the marketing plans and campaigns
- Develop content, scripts for publications and media materials
- Contact and manage relationships, manage work performance and output with networks, brands, partners, KOL, KOC
- Perform censorship of media publications: Content, images, videos...
- Perform the role of organizing online and offline media events
4. Management work
- Directly manage and monitor the progress and results of marketing plans and campaigns
- Manage subordinate personnel, related to assessment, capacity appraisal, output quality management, implementation of training modules for personnel
- Manage content, take care of the company's communication channels