- Job details:
- Writing content for advertising purposes (Facebook Ads, Landing Pages, Videos, etc.)
- Video script writing (short videos, ads, expert scripts)
- Research customer insights (parents, middle-aged people).
- Collaborate with the Ads, Design, and Media teams to implement the campaign.
- Produce multiple versions of content to test and optimize effectiveness.
- Monitor and evaluate content effectiveness and suggest improvements.
- Job requirements:
Obligatory:
- Minimum 1 year of experience in Content Marketing/Copywriting
- Write clearly, with accurate insights, and logically.
- Think strategically: write to produce results (conversions).
- Proactive and able to handle performance pressure.
Skill:
- Write in a variety of tones: sales/expert/emotional
- Understand the content structure: Hook – Insight – Solution – CTA
- It is possible to implement multiple content angles for the same product.
- Know how to read basic metrics (CTR, CPC, etc.) to optimize.
Prioritize:
- Experience in writing content for ads.
- Work experience in the field of: healthcare / mother & baby
- Understanding Ads (content testing, optimization)
- Learn how to use AI to speed up content production.
- Benefits received:
- Salary: 9 – 12 million VND/month + lunch allowance
- Salary increases are reviewed every six months.
- Trained in content performance and customer insights.
- Opportunities for advancement to Senior Content / Performance Content
- Participate in major marketing campaigns.
- A youthful, professional work environment that values initiative and personal development.
- Opportunity to participate in the company's major media projects.
- Enjoy full benefits as per regulations: Social insurance, health insurance, unemployment insurance, holidays, annual leave .
- Public holidays and annual leave are granted as stipulated by law.
Diverse benefits: Two company trips per year, team building activities, birthday celebrations, internal events, and other perks.